Fondation Swab The World - Swab The World Foundation
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Mission Statement
DIVERSITY IS CRITICAL WHEN IT COMES TO TREATING BLOOD CANCER. Right now, 70% of all registered stem cell donors are white, even though roughly 88% of the world’s population isn’t. This fatal imbalance needs to stop now. Swab The World’s mission is to increase awareness of stem cell donation, and diversify the worldwide stem cell donor database. Every patient, no matter what their ethnic background is, deserves an equal fighting chance. FAIR FIGHT FOR ALL.
About This Cause
A stem cell or bone marrow transplant is often the only way to cure blood cancer like lymphoma and leukemia, and deadly diseases like sickle cell anemia. But finding a match is like looking for a needle in a haystack, especially for those hailing from ethnic communities. Founded by two marketers, Swab The World tackles the major problem of ethnic minority under-representation in national stem cell and bone marrow donor registries. LET’S SHAKE THINGS UP We’ve been there One of Swab the World's co-founders is a survivor of leukemia of Asian descent. We know firsthand the pain of not finding a match because of one's ethnic background. We know how to get the word out Our whole team comes from the advertising industry. So if anyone knows how to get a message across, it’s us. Our straight talk, eye-catching design and media partnerships let us cut through the noise and reach our target. We put technology in the hands of patients Through our platform, patients can launch their own donor recruitment campaign, reach out to potential donors and redirect people from all over the world to the right registry. Supported by a network We’re an independent foundation, which gives us the freedom to help real people in their quest to find a match, and to be bold in our communications. But we’ve also worked hard to earn the trust of stem cell registries, scientific experts, the media and members of the medical community, so that we can be the best advocates possible. WHAT WE DO HELP DIVERSIFY THE WORLDWIDE DONOR BASE by focusing our efforts on recruitment of donors from ethnic communities. EMPOWER PATIENTS with a ready-to-go donor recruitment platform they can use to reach out to the entire world and provide complete and accurate information about the match they need DEMYSTIFY STEM CELL DONATION by giving presentations in schools, businesses, professional and cultural organizations. We strive to explain things simply and with a dose of humour, because we know this can all be kind of scary. AMPLIFY PATIENT STORIES so they’re heard across the country and around the world, making sure patients get constant coverage through our media partnerships. We’re all created equal. Until blood cancer strikes. FAIR FIGHT FOR ALL swabtheworld.com info@swabtheworld.com