YOUNG ENTREPRENEURS OF CANADA ASSOCIATION
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Mission Statement
Young Entrepreneurs of Canada Association is a BC-based charity with a mandate to empower young Canadians of all abilities and backgrounds with an entrepreneurial mindset. Our goal is to equip youth with the tools needed to reach their potential and thrive in a rapidly changing world, regardless of what career paths they choose.
About This Cause
Our PowerPlay Young Entrepreneurs (PYE) program is Canada’s largest teacher-facilitated entrepreneurial education program, having already reached over 120,000 elementary and middle school students. PYE’s turnkey resources and direct connections to curriculum make it easy for teachers to integrate the program into their classrooms. With PYE, grades 4-8 students have fun planning and implementing their own business ventures. They develop products, business plans and marketing materials, earn real money and learn about social responsibility by donating a portion of their profits to charity. PYE students are challenged to take charge of their learning and create their own pathways to success. They take initiative, build confidence and develop new skills in order to achieve their goals. This active learning process not only prepares them for their future careers, it also helps them be more successful in school today. An added benefit of PowerPlay Young Entrepreneurs is that students develop important financial literacy skills as they move through the business planning steps. They earn and manage real money, make spending decisions, get loans and repay them, and donate to charities. When selling their products, the young entrepreneurs also get practice with using real money and giving change. This of course is a skill that is being lost in our digital society. Our Inclusive Solution PYE provides teachers with an inclusive solution that highlights talents within individual students as they explore their passions, learn and grow. Our experiential learning model and extension activities make it easy for teachers to personalize content and cater to individual needs. This leads to exceptionally high levels of student engagement, including youth that are not typically successful in school. Our Research In an independent research study with Simon Fraser University, participating students demonstrated an 11% increase in growth mindset, the belief that their abilities can be developed through dedication and resilience, resulting in an increased willingness to learn, experiment and take risks. The program also leads to a 26-59% increase in entrepreneurial skills such as problem solving, creativity and communications. The PowerPlay learning model is also proven to assist students in developing strong foundational skills in English Language Arts (oral and written communication) and numeracy, helping build a foundation that prepares them for secondary and postsecondary education.