FRIENDSHIP RETIREMENT CORPORATION
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Mission Statement
The Friendship Retirement Corporation (FRC) was founded in 1970 as Glencroft Senior Living dba Glencroft Center for Modern Aging. Affiliates include Colter Commons apartments and Glencroft Towers apartments - both facilities are Glendale’s only Section 202 HUD funded supportive housing for low-income older adults. Glencroft is Arizona’s largest continuum of care retirement community. Glencroft serves up to 900 older adults over age 62 through a range of housing options: independent living, assisted living, skilled nursing, rehabilitation, and memory care units on its beautiful 40-acre campus. It operates the only HUD subsidized senior apartments in Glendale. Since its founding in 1970, housing and service options have evolved to meet residents’ needs and to fulfill Glencroft’s mission and vision of promoting low-income seniors’ well-being by providing an array of high-quality health promotion services that foster cognitive and physical health. The average age of residents is 83 and females comprise 67% of residents. Over the course of 51 years Glencroft has added research-based programs and services to promote the cognitive health and physical wellbeing residents. Its ZoeLife™ program draws from blue zones research and offers an array of activities built around six pillars of wellness and successful aging: Spiritual, Emotional, Physical, Social, Intellectual and Vocational. Each area is extremely important and plays a key role in overall wellbeing. A whole-person, holistic wellness approach, ZoeLife culture helps Glencroft residents maintain a healthy, active lifestyle to achieve and preserve a higher quality of life.
About This Cause
Glencroft like every nonprofit was impacted by COVID-19. To engage residents minds and bodies during the pandemic Glencroft empowered residents to travel anywhere in the world, through Coastal Distancing using virtual reality (VR) technology. This creative travel twist keeps residents physically and mentally active. In March 2020, Glencroft started an onsite foodbank, providing a no-cost, safe shopping alternative for 700 residents in independent/assisted living units in need of necessities (fresh produce, proteins, pantry staples and paper products). Glencroft is a leader in the field of health promotion for older adults utilizing VR technology to foster brain health, strength, and balance. Its Stroke Immersion Program (SIP) and Parkinson’s Immersion Program (PIP) provide customized rehabilitation for residents who are stroke survivors or diagnosed with Parkinson’s Disease. Glencroft University offers learning opportunities that engage and educate older adults on a wide range of topics of interest to them including the latest technology “so we can keep up with our grandkids,” fraud prevention, nutrition, and fall prevention. To maintain residents’ independence and limit disruptive changes in their living arrangements a partnership with Arizona AmeriCare to offer in-home non-medical support services through Glencroft at Home by AmeriCare. Services may be long-term or short-term in duration and individually designed to enable residents to remain in their home. These services also bring peace of mind to family members who may live in another state and are unable to provide the support their loved one needs. Further, the costs of assisted living and skilled nursing facilities are avoided. Glencroft’s overarching goal is enabling residents to enjoy full and rewarding lives. Related objectives are addressing the challenges seniors confront by providing an atmosphere for residents to improve their physical health, as well as their mental, emotional, educational, spiritual, and vocational wellbeing. Residents work with staff to develop a custom personalized wellness plan. Staff help residents implement the plan and monitor achievement of their personal health goals. Residents also receive social support from their peers which encourages and incentivizes them to achieve their goals. Glencroft Center for Modern Aging implements a variety of strategies to accomplish its overarching goal of enabling residents enjoy vitality. The Board of Directors and all staff embrace the ZoeLife philosophy that wellbeing is not simply the absence of illness or chronic disease, it is fundamentally a positive state of being across all domains of human life. Glencroft staff work every day to empower residents and their families to live full, purposeful, and rewarding lives. Residents are not just given information but the tools and supports to act on that information. ZoeLife culture encourages residents to run, walk or roll their wheelchairs all over the campus to work on their physical health in the mornings and their mental, emotional, and educational wellbeing in the afternoons. Activities and classes that drive ZoeLife culture are implemented by the Glencroft staff in collaboration with their partner organizations many of whom are members of the West Valley Coalition on Aging. Staff work with residents to create and implement a personal wellness plan that embraces all six pillars of successful aging: 1) Spiritual, 2) Emotional, 3) Physical, 4) Social, 5) Intellectual, and 6) Vocational. Comprehensive health assessments are administered at the start of the resident’s journey, and at six-week intervals thereafter to measure changes in wellbeing as residents progress toward achievement of their personal goals. Residents are involved in an array of volunteer activities on campus that help their neighbors and give meaning and purpose to their day. Although volunteer activities were curtailed due to COVID-19 in 2020, 90 residents volunteered 10,069 hours for an in-kind contribution of $273,877. Resident surveys allow Glencroft to identify and develop ways of always evolving to address residents needs leading to the creation of new programs like SIP and PIP. Both SIP and PIP are designed to allow individuals to live, play and work on the symptoms associated with these diseases in a fun and engaging manner. Short-term strategies to achieve the goal of evolving to meet residents’ needs are implemented like the food pantry started in March 2020. The food pantry is funded by grants and donations to the Resident Benevolent Fund which also helps residents who need financial assistance in paying for Glencroft at Home by AmeriCare services.