Oakland Digital Arts & Literacy Center
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Mission Statement
At BRIDGEGOOD, we believe that creativity drives growth and economic success. Our mission is to break barriers and create pathways for under-resourced students and job seekers of color by providing critical access to professional opportunities and tech literacy. With a focus on equity and inclusion, we empower diverse individuals to thrive in the tech and design industries, transforming their potential into lasting economic and community impact. We specialize in equipping job seekers, particularly those aged 18 and older, with the skills needed to excel in today’s innovation-driven economy. Our programs are designed to uplift women of color—especially those identifying as Black, Latino/a/x, Southeast Asian, and Pacific Islander—as well as immigrants, DACA recipients, LGBTQIA+ individuals, people with disabilities, international students, military families, and veterans. By fostering a welcoming, inclusive environment, we celebrate the unique perspectives and lived experiences of every participant, ensuring their voices are amplified and valued. Our vision is to cultivate empathetic design leaders capable of creating global change. Through mentorship, skill-building, and industry-aligned training, BRIDGEGOOD bridges the gap between underrepresented communities and the thriving tech sector. We prepare learners for meaningful careers by offering expertise in cutting-edge areas, including: User Experience (UX) Design: Mastering how people interact with products and services. User Interface (UI) Design: Creating visually engaging and accessible interfaces. Product Design: Developing innovative solutions from concept to execution. Visual & Business Design: Blending creative strategies with market insights. Design Thinking Methodology: Encouraging human-centered approaches to problem-solving. Tech & Digital Literacy: Building foundational skills for the digital economy. Career Development: Offering mentorship, networking, and job readiness training. Movement Building: Empowering participants to drive social change through design. Virtual Reality (VR) & Augmented Reality (AR): Exploring immersive technologies for transformative experiences. Accessibility Design: Creating inclusive solutions that serve all users. Artificial Intelligence (AI): Equipping learners with the knowledge to innovate in AI-driven industries. Our innovative programs serve as a launchpad for success, bridging the gap between raw talent and the tech industry’s demand for diverse perspectives. By donating to BRIDGEGOOD, you join a mission that not only educates but also transforms lives, communities, and industries. Together, we can empower the next generation of creators and leaders to build a more inclusive and empathetic world. Let’s shape the future—one design leader at a time.
About This Cause
BRIDGEGOOD: Equitable Tech Access, Creative Empowerment, Real Opportunity Formerly Oakland Digital Arts and Literacy Center Inc., BRIDGEGOOD is a nationally recognized, Oakland-based nonprofit that prepares underrepresented creatives—especially women of color—for successful careers in the design and technology sectors. We provide tuition-free training, industry mentorship, and real-world skill-building that unlocks access to some of the world’s fastest-growing, highest-impact careers. Our mission is rooted in a single belief: Talent is everywhere. Opportunity is not. We exist to change that. Our Mission: Equitable Tech Access for All BRIDGEGOOD bridges the digital divide by offering free, industry-aligned design and tech education to first-generation college students, immigrants, and job seekers from historically excluded communities. Our core goal is to create career pathways in fields where BIPOC professionals are underrepresented — including UX Design, UI Design, Product Design, Visual Design, and emerging technologies such as AI, VR, AR, and Accessibility Design. We empower students not just to learn, but to lead. By fostering a design mindset, we equip participants to solve real-world problems, challenge injustice, and build products that center empathy, ethics, and inclusion. By 2030, we aim to train 40,000 student designers and connect them with sustainable careers across the U.S. and beyond. What Makes BRIDGEGOOD Unique for Tech Workers – In-person human connection in the age of AI: Our Oakland studio isn’t just a space — it’s a creative sanctuary. Volunteers, mentors, and students collaborate face-to-face, building authentic relationships rooted in trust and growth. – Future-ready talent, today: Participants leave with polished portfolios, working knowledge of Figma, AI-enhanced design, and hands-on UX experience. – A community you can feel: BRIDGEGOOD isn’t transactional. We foster long-term mentorship, career guidance, and a vibrant, creative network that thrives well beyond graduation. Our Impact (Metrics That Matter) – $8.4 million in local economic contributions annually through workforce development and job placement – Over 70% of participants are women of color, including Black, Latina/x, Southeast Asian, and Pacific Islander creatives – Thousands of alumni placed in tech careers at Google, Adobe, Salesforce, YouTube, and LinkedIn – 98% of learners report increased confidence in navigating the professional world – 100% of programs tuition-free, made possible through individual donors and corporate partnerships – 96% of mentors return to volunteer again — because the experience is that meaningful – Over 1,300 students served annually, with national expansion underway in Atlanta, Kentucky, and Los Angeles What We Teach: Skills That Lead to Jobs Our project-based, immersive curriculum includes: – User Experience (UX) Design – Human-centered design practices to improve digital products – User Interface (UI) Design – Visual storytelling and usability design for mobile and web – Product Design – End-to-end innovation: strategy, prototyping, testing, and iteration – Visual Design – Impactful branding, campaign creation, and digital graphics – AI & Emerging Tech – Ethics-aware instruction in artificial intelligence and machine learning – VR/AR for Social Good – Exploring immersive technologies as tools for equity – Accessibility Design – Building inclusive products that serve all users – Career Development – LinkedIn optimization, interview coaching, resume building – Social Innovation – Designing campaigns, services, and movements that address real community challenges Who We Serve Our participants are: – 18+ years old – Often first-generation college students – Frequently from low-income households – Women of color, immigrants, LGBTQIA+ individuals, people with disabilities, military families, DACA recipients, and international students They are creative, capable, and courageous — all they need is access, guidance, and opportunity. BRIDGEGOOD provides that and more. Our Vision for the Future By 2030, we aim to: – Train 40,000 diverse design leaders – Expand our physical studios and labs beyond the Bay Area – Launch new curriculum in AI ethics, inclusive product development, and climate justice design – Build a national volunteer network of 5,000 mentors from the design, tech, and social impact sectors – Create custom corporate engagement opportunities for teams at Google, Salesforce, Meta, LinkedIn, and more Why Tech Workers Should Care Whether you're an engineer, designer, product manager, or people leader, BRIDGEGOOD gives you a way to directly support equity in tech — not just by writing a check, but by showing up and sharing your skills. Every hour you volunteer, every dollar you give, and every mentee you support brings us closer to a future where diversity in tech isn’t an aspiration — it’s the standard. At BRIDGEGOOD, you'll experience the joy of paying it forward — and see your impact in real time. How You Can Help Your support enables BRIDGEGOOD to: – Launch new programs in fast-moving tech fields (AI, VR/AR, Accessibility) – Equip students with laptops, software, and digital tools – Hire alumni as paid instructors and studio assistants – Expand into new regions and bring equity to tech deserts – Maintain our one-of-a-kind Design Studio in Oakland, a creative safe haven for BIPOC talent Join Us in Designing for Social Good BRIDGEGOOD exists to unlock the brilliance of underrepresented creatives — and to help shape a future where every voice is heard, every idea matters, and every designer has a seat at the table. Be part of the movement. Support BRIDGEGOOD. Let’s design a better world, together.